Why is it useful:

  • Provides real-time and historic data on specific practices/initiatives
  • Helps decision-makers prioritize/pivot for this year and future years
  • Establishes business justification for resources (technology, staffing, budget)
  • Allows CMO to control the narrative and troubleshoot potential/preventable issues

What we bring to the table:

  • Process and systems to execute quickly
  • Substantive content expertise for better analysis
  • Deep knowledge of industry performance benchmarks

Who you will be working with:

  • Seasoned team lead with in-house and/or extensive consulting experience
  • Data analysts well-versed in the latest digital communication channels
  • Content strategists who understand law firm messaging, SEO, and e-marketing

Choose a package that works for you
Each of our packages can be customized to meet your firm's needs.

Tier 1: Audit

  • Email (brand, content, open-rates, click throughs)
  • Social performance (brand, post volume/focus, engagement)
  • SEO (baseline assessment)
  • Website (brand, content, journey, session lengths, traffic, conversions)
  • Takeaways and recommendations

Tier 2: Audit + Competitive Survey

  • Email (content, open-rates, click throughs)
  • Social performance (post volume/focus, engagement)
  • SEO (baseline assessment)
  • Website (content, traffic, conversions)
  • Qualitative assessment of 5 key competitorsBrand assessment (logo, graphics, visuals)
  • Positioning: examining messaging and volume of content on websites and social
  • Takeaways and recommendations

Tier 3: Audit + Competitive Survey + Consulting

  • Email (content, open-rates, click throughs)
  • Social performance (post volume/focus, engagement)
  • SEO (baseline assessment)
  • Website (content, traffic, conversions)
  • Qualitative assessment of 5 key competitors, examining messaging and volume of websites and social
  • Takeaways and recommendations
  • 20 consulting hours for strategy, editorial, or design

Three Furies is a certified woman-owned business, brand, and content strategy agency with deep experience in the legal marketing sector, including digital marketing analysis, brand and digital design, communications strategy, and advertising campaigns. We also produce bespoke wine tasting experiences for client development and employee resource groups through our sister company Tipsy.